Interview with author Marie Lamba

MICHAEL A. VENTRELLA: I’m pleased to be interviewing Young Adult author Marie Lamba today. Marie is the author of the humorous young adult novel WHAT I MEANT…, which Publisher’s Weekly has dubbed “an impressive debut.” She has two more novels which will be coming out soon. In addition to her fiction writing, Marie has written and published more than 100 articles, including features in national magazines such as Garden Design, Your Home, and Sports International. Her most recent piece, “Plotting a Novel Group,” appears in the February 2008 issue of Writer’s Digest. Her web page is www.marielamba.com.

MARIE LAMBA: Hi Michael. Thank you for having me on your blog.

VENTRELLA: Marie, what is it that makes a novel a Young Adult novel?

LAMBA: To me, a young adult novel is categorized primarily by the age of the main character. Since readers read about characters older than themselves, if you have a 13-year-old protagonist, you’ve just written a middle reader (not a YA), and will have mostly elementary school aged readers. Also, content figures in. Sometimes the content is not right for the YA market. But these days, almost anything goes for YA readers. The edgier the better, though you may just be banned by schools…which usually reaps great press and even better sales, interestingly enough.

VENTRELLA: You keep a pretty active blog. Do you think this is necessary to help promote your work?

LAMBA: My site helps me promote my work every single day. I’ve heard people say that if you don’t update your blog at least 3 times a week, then don’t bother having one. I heartily disagree. Sometimes it’s not about getting a huge number of subscribers, but about having a presence, and being able to be found in various ways.

While my blog may seem really active, I sometimes post as rarely as once a month. I just don’t think there’s a point in posting unless I really have something to say. Yet the site is dynamic and gets a fair number of hits everyday because I’ve got a lot going on there. In addition to offering updates about my work, essays on writing, and book reviews, I’ve made it function as my website, www.marielamba.com. So folks are going there to find out about my appearances, to read my bio, to read excerpts from my books, etc. And with links to my Twitter feed, there is always something new to see.

By combining my website with my blog, people stumble onto it while doing the weirdest searches. Like when looking for the menu of Nat’s Pizza. And then they see that my novel has a scene set there. Then they click on my link to buy my Doylestown-based novel. All because of a blog post that tagged Nat’s Pizza in it, if that makes sense?

VENTRELLA: Should unpublished authors have a blog?

LAMBA: Absolutely. It’s a great way to start establishing yourself and your voice. Everything from the color scheme you use to the tone of your bio can help create a feel for who you are. Have a page on your blog with short excerpts of your work, but don’t give away too much material there. Just enough for a taste.

If you really want to be savvy, then you could use your site for things such as book reviews and editor and publisher interviews, which would make your name familiar to the “powers that be.”

VENTRELLA: What can an author do to make their blog stand out among the many out there?

LAMBA: I think it goes back to your voice. Who you are should come through in the tone of your writing, and what you choose to highlight. Then, of course, you need to connect with your audience. That’s where bringing your site to the attention of an organization can help. For example, after I wrote a post about plotting, I saw on a children’s writing message board that I belong to that there was some recent discussion about plotting. I immediately commented there, providing my link to my post.

VENTRELLA: You also make extensive use of Twitter. How can you make your tweets stand out when there are so many people on Twitter? And do you think this is an efficient use of your time?

LAMBA: You know, Twitter is so quick that it isn’t the time suck that sites like Facebook seem to be. At least not for me. Here’s the trick though: when you post there, make it under 40 characters so that you can easily be retweeted to others. Also, try to always provide a link, whether it is to a relevant blog post or a Facebook invite to an event. Links are always too long, so go to www.bitly.com, paste the link there, and you’ll get a shorter link that you can use. And don’t always make your tweets about you. Highlight the accomplishments of others. It’s fun to do, plus I think it’s just good karma.

As for making your tweets stand out, I definitely avoid the whole “I’m getting a cup of coffee now” variety of posts. Again, I only go on there when I have something to say or I really want to respond to someone. I think then people will pay more attention to you. You aren’t the annoying talker everyone wishes would go away. And I try not to follow just anyone or anything. My list is made up of people I know, and of publishers, editors, librarians, media, authors. In short (in the spirit of Twitter), folks who might actually care to hear what I have to say.

VENTRELLA: What is your writing process? (Do you outline heavily, create character backgrounds first, come up with the basic concept and run with it, etc.?)

LAMBA: Good question. It’s evolving. For my past few novels, I knew my final scene. I had my opening dialogue. And then I was off! Kind of like knowing I’m driving to California, and therefore start heading west, but without a map. I do get to the end eventually. The fun thing about this method is the unexpected twists and turns. The not-so-fun thing is cleaning up the mess that I’ve created, trying to make it more direct and cohesive. It can take a long time.

With my current novel, I’m trying to be more organized. I’ve plotted it out, and now I’m in the outlining stage. Then I’ll start writing. I’m hoping that this will help me write faster. My last novel DRAWN (which is now out on submission), took over a year and a half to write. I want to be much more productive than that.

VENTRELLA: What are you doing in your fiction that no one else is doing? What makes your book different and exciting?

LAMBA: I think, again, it comes down to voice. I’m the only person with my point of view and my humor, and that flavors the plot and the characters. With WHAT I MEANT… (Random House YA), the book’s cast of bi-racial characters mirrors my own family’s blend of Italian-American and Asian-Indian personalities. Because WHAT I MEANT… has a mixed race protagonist, yet it is a mainstream story not focused on race, it became a standout in the field.

VENTRELLA: Have you received any surprising results from your writing?

LAMBA: It is always touching to have readers contact me saying that they identified with the characters and that WHAT I MEANT… is their favorite book. One girl even said that she never cries at anything, yet she found herself bawling at the end of my novel because it touched her. That was humbling.

On a funny note, an ex-boyfriend from high school assumed that one of the guy characters in the novel was named after him. He wasn’t.

VENTRELLA: You do a lot of personal appearances to promote your books. What are the advantages and disadvantages of doing these? How do you organize them?

LAMBA: The main advantage is making a personal connection with a reader. If someone meets you and enjoys talking with you, they’ll also remember you and feel a connection to your writing. This is really how books are sold: one reader at a time. I love meeting people, and appearances take me away from my isolated little writing spot and out into the real world. All good. The disadvantage? I can’t think of a single one. I’m careful to pick and choose where and when I go so it doesn’t take away from my writing time.

Events happen many ways. Sometimes booksellers or conferences or teachers contact me. Sometimes I get in touch with them if I have a specific event idea. And I have done presentations to hundreds and hundreds of scouts. I also have to mention that I’m a proud member of the Philly Liars Club, a collection of 13 authors who basically lie for a living. Together we stage a slew of oddball events, and have a blast.

VENTRELLA: Let’s discuss the publishing business a bit. With self-publishing and e-books becoming more prominent, how do you think this will change the demand and market for new writers?

LAMBA: I really think that self-publishing and e-books represent a revolution in publishing, the likes of which we haven’t seen since the 1460’s when old Guttenberg came onto the scene with his printing press, displacing those hard-working monks and their illuminated manuscripts. Documents at that time show that people didn’t realize the magnitude or ramifications of what was going on. Quite simply, the change was so huge that they couldn’t envision the implications.

And so it goes with us. We speculate, but we can barely foresee what all these huge changes mean. I say look to the music industry, to prevalent iPods and the dearly departed record stores. And be cautious. Will books on paper no longer exist? Will bookstores and libraries disappear? Will publishers become obsolete? The only thing I know for sure is that no matter what form content will take, someone will have to write it.

Cling to that, writers and future writers. We are not replaceable.

VENTRELLA: Do you think the stigma of being self-published will continue? Do you think it’s deserved?

LAMBA: Some self-published books are brilliant. Others are painful and shouldn’t see the light of day. Books that are horribly written and barely edited definitely ruin the reputation of others out there, sadly.

I do think that as distribution of self-published novels improves, and more established authors step into this arena, that this stigma will fade. I mean, what does an author like Stephen King really need a publisher for? Couldn’t someone of that stature just put books out into the stratosphere by himself by self-publishing? J.A. Konrath has started to do it with some success, though he still also goes the traditional route.

VENTRELLA: Who are your favorite authors? Why?

LAMBA: Anne Tyler for her beautiful imagery and quirky characters. T.H. White for his epic storytelling, sense of grandeur, and sense of humor. Audrey Niffeneger for her amazing plotting abilities. Sarah Dessen for her touching and real YA voice.

VENTRELLA: What’s the biggest mistake you see aspiring writers make?

LAMBA: Not taking the time to polish their work, and really learn their craft. Writers need to work so hard to improve everything they do. Established authors are always struggling to polish, to edit. They value pointed criticism, and vigorously revise. When I see someone with talent refusing to do this type of work to polish their manuscript, or not absorbing decent criticism, I know that they are limiting themselves, and that’s a shame.

VENTRELLA: What advice can you offer that you wish someone had offered you?

LAMBA: Writing is not only an art, it’s a business. And sometimes in this business really nasty crap will happen to you. In fact, expect it. Your novel, no matter how important it is to you, is just a commodity in the business world. Be as businesslike as you can, while protecting the sensitive artist within. And write another book. And another. And another.

VENTRELLA: And what’s next? What can we look forward to seeing from you?

LAMBA: My YA paranormal DRAWN (excerpt on my blog/website) is under consideration right now. It’s about a teen artist who moves to England in search of a normal life. But then she starts channeling one very hot ghost through her drawings. Not normal at all.

And right now I’m working on a novel for adults: When an Italian grandmother shares old fashioned recipes for sauces and for a happy life, her three granddaughters test the ingredients in fresh ways, cooking up a surprising blend of spice, passion, trouble and true love.

That pretty much sums it up! Thanks, again, for having me here.